Not-for-profit mail accounts for 10% of all mail volume in the United States, according to the Nonprofit Senders Alliance. The United States Postal Service (USPS) encourages reasonable postage rates for qualified organizations by offering nonprofit printing and marketing mailing rates. If your organization or your clients qualify for nonprofit status, you can save significantly on the costs of sending direct mail campaigns.
However, with postage costs rising, sending non-profit postcards or letters is becoming more expensive. therefore, to get the most out of your donations, you should try to reduce your overhead.
read: not-for-profit mail rates
As a USPS partner, Postalolytics’ automated direct mail platform gives you access to USPS nonprofit mailing rates. We can also help you save money and maximize the impact of your marketing budget by lowering printing costs, improving your return on investment, and putting your direct mail in the hands of a highly responsive target audience.
postallytics’ affordable direct mail pricing includes free non-profit letter and postcard templates, address validation, personalization tools, conversion targeting and more.
what is the usps postage rate for nonprofits?
To support nonprofit organizations, USPS offers USPS Marketing Mail, which comes with preferential pricing for eligible organizations. Nonprofit shipments made through USPS Marketing Mail can cost up to 60% less than the price of First Class Mail.
For example, a nonprofit organization could reduce their shipping costs from $0.291 per piece to as little as $0.173, a savings of $11,800 for a 100,000-piece direct mail campaign. If you want to save more, you can also use a service like postalytics to save more on postage, design and printing of postcards and letters.
what is the postage for non-profit mass mailing rate?
Many factors determine the price of bulk mailing, including the content, size, and destination of the letter. Nonprofit organizations particularly rely on mass mailing for their annual fundraising efforts. this includes sending letters to hundreds, perhaps even thousands of people. nonprofit organizations can send millions of letters at discounted prices with bulk mailing.
usps bulk mail rates for nonprofits 2022
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as we mentioned earlier, usps bulk mail nonprofit rates can pay up to $0.173 to mail a letter. Rates are expected to increase in July 2022, but the price increase is still being negotiated with nonprofits and other interested parties.
If you’re planning a nonprofit mass mailing campaign, you’ll also need to factor in additional costs like design, printing, staff to stuff the envelopes, and other overhead. with postalotics we take care of all that for you. That’s why our bulk mail rates are so attractive to nonprofits in 2022.
We’ve broken down the cost of sending a massive direct mail campaign for your nonprofit with Postalytics versus the USPS Postal Service. With postalotics, you can spend as little as $0.57 per piece ($100 for 1,000 pieces). Plus, by automating every step of your campaign, you’ll save money and reduce the amount of work your staff has to do.
Nonprofit postage rates are only available for domestic shipments, not international shipments. Any nonprofit organization can calculate nonprofit postage for 2022 using the USPS postage calculator. however, what the calculator won’t be able to do is account for your other design and printing costs for your material, making it difficult to quote.
Fortunately, postaltyics offers our clients a piece rate that includes all costs to create and send a non-profit letter or postcard campaign, providing certainty and peace of mind.
how do i request mail at usps nonprofit marketing mail prices?
In order for a nonprofit organization to be eligible for discounted bulk mail rates from the Post Office, they must complete an application at the Business Mail Center. they must pay a one-time annual fee and select one of three payment options: pre-stamped stamps, postage meter, or permit printing. they must also complete a separate application for each business mail center.
non-profit mailing rules
The USPS has strict postal service guidelines for shipments that have a non-profit postage rate; organizations wishing to ship at these rates must first be approved as eligible. eligible organizations must be non-profit and may not distribute any part of their profits to private shareholders or individuals.
material sent by mail must also adhere to strict non-profit mailing guidelines.
- mail sent at nonprofit rates will look like normal usps marketing mail, with one exception: the organization name or abbreviation must be followed by nonprofit, for-profit, for-profit, or not-for-profit.
- There is only one restriction on the type of content you can submit at non-profit prices: no goods or products may be offered, even if they are not have requested or requested.
- Nonprofit groups must include the name and address of the authorized nonprofit organization on or in their mail when sending usps nonprofit marketing mail.
how to find a usps nonprofit authorization (npa) number
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The npa number lets shippers know that the entity on your envelope is a non-profit organization authorized to ship a part at a lower postage rate. If the USPS recognizes your nonprofit status for your postal services, you’ll receive an approval letter with your NPA number, so you don’t have to look for it.
Final Thoughts: USPS Bulk Mail Rates for Nonprofits
Nonprofits are always looking for ways to optimize costs during fundraising rounds.
postal rates are rising and more increases are expected from the united states postal service in July 2022, so maximizing financial resources for postal services is an ongoing challenge.
post office nonprofit usps marketing mail postage discounts will not be enough; however, you can maximize your savings on shipping and other costs by using postalotics.
If you run a non-profit organization and want to save some money in other ways while fulfilling your mission, postatlyics’ automated direct mail solutions are very cost-effective. A great way to cut costs is to spend less time creating non-profit campaigns. Sending nonprofit emails for a direct mail campaign can take up to 30 hours, consuming valuable organization resources.
instead, by using postalotics automated mailing services, you can send a direct mail card in less than five minutes from the comfort of your desk.
To save time and money on delivery while increasing the effectiveness of your campaigns, sign up for a postalotics account today.
get the postalotics demo today
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